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Check out this beautiful little video from Chipotle, illustrating their position in support of sustainable farming. With Willie Nelson covering Coldplay’s “Scientist,” this animated short by Johnny Kelly shows us one farmer’s rapid expansion, crisis of conscience, and return to simpler times. Though it’s already spreading like wildfire on the web, Chipotle plans on showing it in movie theaters this fall. Enjoy.
I’m a sucker for one-take TV spots. In a time when anything – any I mean anything – is possible with CGI, spots like this are refreshing. Careful choreography, plenty of rehearsal, and a sweet Status Quo track make it all worthwhile. Enjoy the summer while it lasts.
Beautiful video about the barrage of commercial messages we contend with every day. In the words of the video’s creators…
Award-winning Typo-Animation that gives you a clear impression of the enormous amount of visual stimuli that plague us every day. Due to the immense scale of the visual bombardment, the commercial effectiveness has become utterly dubious.
What I love about this video is that it doesn’t demonize or condemn advertising and branding – it simply questions its effectiveness. All of this visual “chatter” ensures that the viewer is unable to engage in a “conversation” with any one brand.
All of the great stuff from Old Spice got me whistling…
I know its been a few weeks since I’ve posted any commercials, but just in time for you last minute shoppers out there, why not consider a VCR? They’re now much easier to program! Apparently all you need to do is find a pay phone.