I came across this interesting little essay the other day, and it’s been on my mind ever since. As much as we talk about paying for “content” when we buy books, music, and movies, we’ve really just paying for the medium. Books are priced based on the number of pages and whether they are hardcover or paperback. Not the quality of the writing. The most critically acclaimed film at the theater doesn’t cost more to see than the least.

In this new, digital world, we’re beginning to move beyond this. Record companies have been pushing for more tiers of pricing on iTunes. Some television shows are free on Hulu. Some only show on premium cable and DVD. Once you eliminate the physical product, distinctions between perceived quality are able to be made.

It’s no longer about supply, demand, and the price of paper. It’s about quality and creativity.

Anyway. This article is worth reading.

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